Kristen Standish

by Erin Johnston June 29, 2020

Kristen Standish

CEO of Grapevine

Kristen Standish is the CEO of Grapevine and founder of Grapevine Village. Since joining Grapevine in 2018, she has helped to overhaul and streamline Grapevine operations, secured marquee business from Fortune 500 brands, led a national PSA Campaign around tech awareness, established strategic international partnerships in China to develop cross-border ventures, and solidified Grapevine’s presence within the enterprise digital marketing space.

With more than 20 years of experience in sales management in emerging media,Standish has worked for a variety of Boston media outlets including the PhoenixMedia/Communications Group, CBS Radio the Boston Globe, and BostonMagazine. Standish earned a B.S. in communication from Suffolk University.

3 things you do for self-care?

1. Restorative yoga.
2. EVF with The Rabid Monk.
3. I have a Lemon, avocado and egg everyday.

How do you define success?

Being able to enjoy the things you love as well as supporting and helping other people become successful in business.

What makes you feel confident in your career?

My experience in the business for 25 years makes me feel confident in what I’m doing. I lived through the 2008 crash, 9/11, and now Covid and have been able to power through these things. I have built confidence to be able to push and move forward.

Favorite part of your job?

I love bringing people together. Whether it be business collabs or events, I love the gathering aspect of it.

How does being a woman inspire you?

Women have qualities such as being more passionate, and more patient that make us better for business. I utilize these qualities to conduct myself in my business.

What makes you feel good when it comes to what you wear?

A good design, good cut and pockets!

Tell us what you are wearing from the Yang Lan Fashion Collection and how you styled it.

I am wearing the Cashmere Beanie in Smoke which has become one of my signature pieces - I wear it with everything. In this photo, My daughter and I are wearing it as a matching set! I also have the hoodie and wear it under a blazer with jeans and a nice pair of boots!